Working Athlete
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Working Athlete — Fueling the Workforce Beyond Sports
Overview
Working Athlete, part of the Wilderness Athlete family, is dedicated to redefining nutrition for those who go beyond traditional athletic boundaries—those wearing hard hats, steel-toed boots, and tackling physically demanding tasks around the clock. Founded in 2001 by Mark Paulsen, a seasoned strength and conditioning coach, the brand was born out of a question: Why hasn’t sports nutrition science been applied to industrial and outdoor workers?
